Marca: To shock the visiting players, Real Madrid displays 15 Champions League trophys at the Bernabeu channel

Hupu September 18th News Spain's "Marca" recently disclosed that during the renovation of the Bernabeu Stadium this season, Real Madrid, especially when the home and away team players got off the car and entered the stadium, displaying 15 European Champions League trophys won in the team's history.

The Marca wrote an article saying that this design is considered to have a strong psychological deterrence intention - Real Madrid hopes to use its brilliant historical achievements to convey pressure to away players before the game begins, achieving the effect of "taking the lead".

In the exclusive display cabinet set up in this channel, 15 Champions League trophys are highlighted. This arrangement is by no means accidental, and it is not just for aesthetics or decorative considerations—although it is indeed very visually impactful. More importantly, the psychological impacts of these trophysical effects on the players of both sides are completely different: for Real Madrid players, they symbolize glory and tradition, and each passage is a strengthening of identity and an improvement of confidence; in the eyes of opponents, this is undoubtedly a silent but powerful "deterrent", reminding them that they are about to face the most successful and most profound club on the European arena - the real "Champions League King".

And this is not the first time Real Madrid has used trophy displays as a way to shape the club's image. The club has highlighted its Champions League honors on different occasions for many times. For example, Chairman Florentino will take photos with him in the chairman's private room when the new trophy is in the counter. This ceremony has become a traditional link after almost every championship win. In addition, every new player will usually take a photo with the chairman in front of these trophys when he officially debuts at the Bernabeu, thus integrating into the club's championship culture at the beginning.

Now, these 15 trophies are also displayed in the newly renovated museum of Bernabeu, open to the public and fans, further transforming Real Madrid's brilliant European record into a brand asset that can be perceived and disseminated.